『公益广告』象牙背后的故事

来源:百度文库 编辑:神马文学网 时间:2024/05/01 17:10:57

 WWF制作的保护野生动物广告,请务必点击图片看全尺寸大图,非常震撼。(图片来源:ibelieveinadv)

泰国版:

“A display of wealth of moral bankruptcy?(炫耀财富,泄露无德?)”

Advertising Agency广告公司: Ogilvy & Mather, Bangkok, Thailand 泰国
Executive Creative Directors 创意总监: Nopadol Srikieatikajohn, Wisit Lumsiricharoenchoke
Art Director 艺术总监: Wisit Lumsiricharoenchoke
Copywriter 文案: Kulvadee Doksroy
Art Directors 美术总监: Nopadol Srikieatikajohn, Gumpon Laksanajinda
Retoucher 润色: Surachai Puthikulangkura
Photographer 摄影: Illusion, Bangkok
Illustrators 绘图: Surachai Puthikulangkura, Supachai U-Rairat

印尼版:

“How much should we pay for this? More and more elephants are being killed only for their tusks. Stop buying.(此物价值究竟几何?越来越多的大象因牙被杀。请别买了。)”

Advertising Agency 广告公司: Bates 141, Jakarta, Indonesia
ECD 创意总监: Hendra Lesmono
Copywriter 文案: Iyan Susanto, Hendra Lesmono
Art Director 美术总监: Andreas Junus
Account: Mohammad Rangga
Digital Imaging 数码图像: Procolor
Photographic Studio 摄影工作室: Lai, Groovy