7 mantras for logo design

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7 mantras for logo design

 

 

  1. Think about what you want to say, write down the 3 most important words the logo should convey
  2. It's all about the idea, pen and paper are your friend
  3. Make the logo work in black & white if possible, color and effects can come later
  4. Create something unique and memorable
  5. Make sure the logo works in big and small, inverted and embossed
  6. Keep it as simple as possible, remove every unimportant detail
  7. Break any of the above rules only if it makes for a unique and overall better design
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